customer stories

Appcues customers achieve more

1,500+ scaling SaaS businesses trust Appcues to help them build better user experiences. See why for yourself.

Helping leading orgs exceed their goals since day one

55%
User activation
Profitwell logo
100%
Feature adoption
Profitwell logo
20%
User retention
Profitwell logo
39 Hrs
Saved a week
Privy logo
112%
Feature adoption
Privy logo
Start up
Midsize
Enterprise
Free trial conversion
Onboarding
Adoption
Feature launch
Retention
Support
Finance & accounting
Marketing & advertising
Insurance
Hotels & leisure
SaaS
Healthcare
Real estate
Flows
Surveys
NPS
Pins
Journeys
Analytics
Launchpad
Checklist
Mobile
CUSTOMER STORIES

Real customers, real results

Appcues has helped companies big and small transform their business and bring value to their users. See how Appcues helps real teams succeed in the work they do every day.

Company size
Industry
Use cases
Features
How ProfitWell used Appcues to increase first-week retention by 20%
Midsize
Analytics
Retention
Flows
How AdRoll serves up personalized recommendations to guide in-the-moment users
Enterprise
Martech
Adoption
Flows
How LingQ replaced their homemade tooltips and increased lesson open rate by 10%
Startup
Education
Adoption
Flows
How Text-Em-All transformed their roadmap with 1,000+ customer responses (in just 48 hours)
Midsize
Martech
Feedback
Flows
How Printify harnessed data to deliver a 10% uplift in Flow conversion
Midsize
Consumer services
Adoption
Analytics & insights
How Feefo quickly opted 30% of users into a new UI redesign
Midsize
Martech
Support
Surveys
How AdRoll drove a 60% adoption rate for an underutilized integration
Enterprise
Martech
Adoption
Flows
How Blip increased activation by 124% and reduced time to value by 9.7X
Enterprise
Martech
Onboarding
Flows
How Tactical Arbitrage increased live attendance by 60% using in-app banners
Startup
Professional services
Adoption
Banners
How Accelo scaled customer success and support and increased help guide interaction by 253%
Startup
Professional services
Support
Flows
How Hotjar a/b tested subtle in-app callouts to drive greater feature adoption
Enterprise
Analytics
Adoption
Flows
How OneTable accelerated onboarding for their hosts, slashing time by 31%
Startup
Travel & Lifestyle
Onboarding
Flows
How GetResponse boosted activation and adoption
Midsize
Martech
Onboarding
Flows
How Hotjar drove 300+ beta users with an in-app signup
Enterprise
Analytics
Feature launch
Flows
How Foresyte drove a 15% increase in their onboarding success rate for their mobile app
Startup
Travel & Lifestyle
Onboarding
Mobile
How PatientSky gathered feedback, announced updates, and reduced support burden by 30%
Midsize
Healthcare
Feedback
Launchpad
How Encamp retained an important customer with 5 minutes and no dev time
Midsize
Professional services
Retention
Banners
How Bynder increased the speed of sales with a self-service product demo
Midsize
Martech
Free trial conversion
Surveys
How Litmus used Appcues to increase feature adoption by 2100%
Midsize
Martech
Adoption
Flows
How AdRoll's growth team onboard and retain over 35,000 users
Enterprise
Martech
Onboarding
Surveys
How Yotpo drove widespread increases in engagement, adoption, and retention rates
Enterprise
Martech
Retention
Flows
How Hotjar increased installations by 26% with a personalized approach to onboarding
Enterprise
Analytics
Onboarding
Checklists
How Circa ignited a 370% surge in customer feedback with in-app NPS
Midsize
HR & workforce
Feedback
NPS
How Radancy achieved a 3x boost in UX personalization
Enterprise
HR & workforce
Feedback
Flows

4.75/5

A closer look at what customers love most about Appcues 

Great product and easy to use
"It's an intuituve platform, with everything you need to promote your products, we use it for onboarding, new features adoption, NPS, and tooltips and pins that allow our users to better use our software."
Francesc B

9/10

Appcues super fan!
"Everything! As a UX designer, I love the UI of Appcues and how easy it is to build and test flows, share them with stakeholders, and launch them when ready. The user segmentation and targeting are very specific and that is good for our needs!"
Marcia R.

10/10

Easy to use, A great option without dev intervention
"I enjoy any project I have to create in Appcues. It's easy to use and our team loves it because we're not dependent on our dev team to help us. We can add features that support our customer workflows easily!"
Megan W.
VP of CS

10/10

Excellent tool to create an onboarding process for our product
"One of the most important things we struggled in the past was getting feedback on new features we are creating, Appcues allow us to guide the user in the correct way and in the end getting the needed feedback through surveys or reports, making our work way more productive."
Rafael B.

10/10

Customizable and advanced tool, yet so simple and easy to set up
"I absolutely love this tool! As a non-tech person fully responsible for managing Appcues for our product, it's been so easy to work with. What I like the most is the broad variety of design and logic, as well as the constant development and new improvements on their end. The support documentation is also very clear, and each time I was in touch with the Appcues Team, they've been very helpful and kind."
Anonymous

10/10

Improve the in-app user experience
"You don't need to be a Dev to start using Appcues, or configure this onto your product/platform, because I'm not a Dev. I can able to integrate Appcues to our platform within a few minutes after singing up, and with the help of Appcues, we can able to improve the experience of our users with onboarding flows, and checklists, love the templates and design so far."
Pradeep K.

9/10

Makes communication in-app super simple!
"Appcues allows my team to quickly communicate in the right place at the right time. Whether we're introducing a new feature and want our users to learn about it at launch, or whether we need to communicate targeted comm about a specific segment that is experiencing a bug - the time-savings is great."
Anonymous

10/10

Great app to build onboarding and user adoption flows without needing to ask the devs
"I use Appcues to onboard new users, give announcements, upsell features and offer trials. I love how flexible and granular the segmentation options are, which allows me to create campaigns targeted at specific user profiles and use cases. As a designer, I'm also happy with the layout customization options they offer. The support has been very helpful too."
Anonymous

9/10

Appcues is excellent
"Appcues platform is solid and intuitive for non-techies. Their customer support and success teams are very responsive and helpful."
Rich S.

10/10

Powerfully Simple
"We're able to reach our large user base in an instant, we can analyze where our flows have gone and whether they've been effective. Doing this at a basic training level, then product updates means we can deliver a consistent message."
Anonymous

10/10

Great platform super intuitive
"The interface is really clear, love it that you build you experience on top of the url and everything is WYSIWYG."
Michal T.

10/10

Great for Building Walkthrough In-app Guides
"Hubspot had a nice integration where we could tell which customers had gone through certain guides we had set up in AppCues. We also had it connected to Zapier which worked into our other workflows nicely."
Alan S.
PM & Head of Support

9/10

Creating guides/flows has never been simpler
"Creation of guides. Appcues has made creating guides really, really simple. Little to No involvement of developers is the most beneficial aspect. The support team is also really good."
Neha K.
Product Manager

9/10

Automating user onboarding and behavior analytics capture w/o engineering dependence #FTW w/Appcues
"Presenting hyper-targeted content to the right user at the right time w/o engineering dependence is an Appcues superpower. Being about track user behavior at the most granular level in my app w/o engineering is just icing on the productized cake."
Jason S.
Director of Product

10/10

They genuinely care about the success of your business
"Since implementing their solution, we've improved our success rate for onboarding newly registered users by 15%. User engagement has also improved as a result. If you're looking for ways to improve the product adoption journey for your users, I strongly recommend reaching out to the Appcues team to see how they can help."
Stephen E.
Chief Executive Officer

10/10