Better Experiences
for Every User

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Starter

$69

Everything  a startup needs to improve activation
Get Startedor estimate your price
Publish unlimited flows
Audience targeting & personalization Appcues branding

Standard

$99

Robust  features for growth-focused teams
Get Startedor estimate your price
Everything in Starter plus:

Advanced behavioral targeting
A/B testing
No branding

Enterprise

$2500+

Full  service package for lasting impact
Contact Us
Everything in Enterprise plus:

Dedicated success coach
Enhanced security & SLA Custom contracts & invoicing

Starter

$79

Everything  a startup needs to improve activation
Get Startedor estimate your price
Publish unlimited flows
Audience targeting & personalization Appcues branding

Standard

$129

Robust  features for growth-focused teams
Get Startedor estimate your price
Everything in Starter plus:

Advanced behavioral targeting
A/B testing
No branding

Enterprise

$2500+

Full  service package for lasting impact
Contact Us
Everything in Standard plus:

Dedicated success coach
Enhanced security & SLA Custom contracts & invoicing

Over 20,000,000 users onboarded with Appcues

Pretty amazing that we went live with Appcues in just three weeks. We see BIG things happening with this already
Jaime Viera
Marketing Specialist
Schedulicity
Our Customers

Better experiences for every user

Try all features for free · No credit card required
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Feature comparison

Starter

$79+ / mo
Get started

Standard

$129+ / mo
Get started

Enterprise

$3k+ / mo
Contact us
Unlimited flows
Flow analytics
Custom styling
Basic integrations
Awesome support
Advanced behavioral targeting
A/B testing
Unbranded flows
Advanced integrations
Localization
Dedicated success coach
Custom contracts & invoicing
Enhanced security & SLA
Advanced user permissions
Goals
2
5
10

Frequently asked questions

Do you have a free plan?
Unfortunately we do not. While our product trial is for free, once you show Appcues flows 100 times, you'll have to pay to continue.
Do I need to pay for users that don't see Appcues?
Yes. Appcues will see every user that logs into your application. It's what lets us know whether or not to show content to that user. For some added benefit, because we will see all your users, you will be able to historically target flows to users event and property histories.
What happens if I go over my plan limit?
If you exceed your plan, we'll keep all of your Appcues running and will automatically upgrade your account or charge you a prorated overage, whichever is cheapest for you, at the next billing cycle.
If we pay yearly, how does going over the limit affect the price?
We will reach out and upgrade your account for the remaining months in your contract.
How are Monthly Active Users Calculated?
MAUs are calculated as the total number of users who sign in to your platform in any given month. We don't charge you for dormant users who may be in your database but don't log any activity during a given month.
What happens if I exceed the MAUs allowed under my current plan?
If you exceed your plan, we'll keep all of your Appcues running and will automatically upgrade your account or charge you a prorated overage, whichever is cheapest for you, at the next billing cycle.
Can I try Appcues before committing to a plan?
Yes. All Appcues plans come with a free trial and no credit card required. Your trial gives you the ability to show Appcues flows up to 100 times. However, we are currently offering your first 14 days as unlimited.