Grow
For teams running engagement across the whole lifecycle.
From $9,000/year
- Price scales with monthly active users, up to 50,000
- 25 published experiences
- 24 months of reporting history
- CX Manager and Technical Success Manager
Appcues gives product and marketing teams the data, agents, tools, and partnership to turn product behavior into customer growth.
Product usage, surveys, conversations, and intent, joined with your CRM and warehouse and open to the whole company.
Specialists for analysis, ops, UX, PMM, product, and CX that spot what is changing and pick up the follow-up work.
Guides, checklists, announcements, and surveys in product, advanced targeting.
Experts who know how growth gets done inside a real company, from install through expansion.
Trusted by product and marketing teams at
For teams running engagement across the whole lifecycle.
From $9,000/year
For custom scale, multiple products, and enterprise requirements.
Custom pricing
Click through it yourself. In two minutes, you’ll see how Appcues turns what customers do into campaigns that move them forward.
Take the product tour ›Partnership is built into every plan. Premium services are available when you want extra help. Work alongside our experts, or hand them the heavy lifting.
What we help you work through
We’ll move you over in about a month, and our migration team does the heavy lifting.
See the plan“Ohhhh, we are going to have some fun.”
| Features | Grow From $9,000 per year |
Enterprise Custom pricing |
|---|---|---|
| Scale | ||
| Monthly active users (MAUs) | Up to 50,000 | Custom |
| Seats | Unlimited | Unlimited |
| Published experiences | 25 | 100 |
| Reporting history | 24 months | 36 months |
| Additional published experiences | Add-on | Add-on |
| Data | ||
| Product usage monitoring | ||
| Proactive clickstream and event tracking | ||
| Surveys and sentiment | ||
| Plain-language analysis | ||
| Dashboards and reports | ||
| CRM, support, and data warehouse connections | ||
| AI | ||
| Plain language interface | ||
| Access to multi-agent system | ||
| AI insights and recommendations | ||
| Agentic campaign, guide, and report building | ||
| Analyze, build, and optimize from Claude, ChatGPT, and other AI harnesses | ||
| Tools | ||
| Multi-step guides, checklists, announcements, and surveys | ||
| Embedded inline content | ||
| Advanced targeting | ||
| Unlimited segments | ||
| API and MCP access | ||
| Behavior-based email | Add-on | Custom |
| Push notifications | ||
| Partners | ||
| CX Manager and Technical Success Manager | ||
| Guided install, launch, and optimization through month 6 | ||
| Priority support | —Not included | |
| Premium services | Available | 24 hours included |
| Security | ||
| SOC 2 certified, GDPR and CCPA compliant | ||
| Human-in-the-loop AI creation | ||
| HIPAA | ||
| Single sign-on (SSO) | ||
| EU data center | Available | Available |
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We've spent years driving powerful results for our customers.
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Approachable and intelligent software that helps teams make better decisions faster.
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Our team of hands-on experts are deeply committed to your success.
Have another question? Check out Appcues Docs.
How are active users counted?
+Only users who sign in during a given month count toward your total.
What happens if we go over our plan?
+Your experiences keep running. We talk through the right plan at your next billing cycle.
What changes between Grow and Enterprise?
+Scale, not features. Both plans include every experience type, feature, and integration. Enterprise adds room for more active users, more published experiences, and longer reporting history.
See what's possible with Appcues.