appcues for product teams

Adoption through frictionless product experiences⎯without derailing your team's roadmap

Guide your users to value faster by eliminating points of friction throughout their journeys. Create feedback loops to keep a pulse on evolving user sentiments and preferences.

appcues for product teams

Drive adoption with frictionless product experiences—no roadmap detours required 

Get users to value faster by removing points of friction from their journey. Use feedback loops to keep a pulse on evolving user sentiment and preferences.  

product
Streamlined user journeys

Help users help themselves by placing walkthroughs and on-demand guidance at potential points of friction.

product
Actionable feedback

Share surveys that help your team make informed decisions. Then, follow up with users based on their sentiments.

product
Features users actually love

Create walkthroughs, announcements, and product updates to improve stickiness and help users discover value.

"Appcues has probably saved us hundreds if not thousands of hours since our inception as a product. Just having that power to immediately make a change is game-changing for us, and it saves our engineering team a lot of headaches."

Stephen Eddy
Chief Executive Officer
15% Increase in onboarding success rate

“If there’s a new requirement or we want to experiment quickly, Appcues is our first choice. As a product manager, if we can do it with Appcues, let’s use Appcues. It’s quicker and better for everyone.”

Markus Hafellner
Chief Executive Officer
3x Increase in UX personalization
APPCUES FOR MARKETING TEAMS

Engage users smarter—with personalized messaging that drives action

Pair in-app experiences with out-of-app messaging to drive deeper user engagement—without waiting on dev resources. 

marketing
Messaging that hits the mark

Reach users where they are to promote webinars, offers, and events based on what they've done in your product.

marketing
Continuous social proof

Collect customer quotes and testimonials by nudging your most satisfied users to share feedback at the right moment.

marketing
Personalized product launches

Reach users where they are to promote webinars, offers, and events based on what they've done in your product.

“This was a great win for our product marketing team. It let us bring a validated hypothesis to the product team.”

Mike Cullen
Chief Executive Officer
26% increase in installations

“Now that product marketing has this power and autonomy, everybody benefits. We're relying less on intuition and more on data."

Tom Barragry
Chief Executive Officer
60% increase in new email creation
appcues for product teams

Adoption through frictionless product experiences⎯without derailing your team's roadmap

Guide your users to value faster by eliminating points of friction throughout their journeys. Create feedback loops to keep a pulse on evolving user sentiments and preferences.

APPCUES FOR CUSTOMER TEAMS

Customer support that scales with you⎯with the personal touch users need

Guide users to value with the same hands-on care your customer success team delivers. Keep empowering users to learn independently with self-service support and training.

customer success
Onboarding that doesn't stop

Guide users to value by smoothing friction, eliminating guesswork, and highlighting key features and functionality.

customer success
On-demand guidance

Steer users to the answers they need with help docs, and best practices—all automatically tailored to the user and page they’re on.

customer success
Sticky users that renew

Combat churn by monitoring engagement, gathering feedback and offering guidance every step of the journey.

“Coming up with the right vehicle to serve the content is super important. You need to know what kind of content your users want and how they want to see it. Not every message needs the same style. With Appcues, we can serve this content in a ton of different styles.”

Tanya Littlefield
2100% Increase in feature adoption

“Appcues to me is a retention marketing solution because your onboarding is one of those absolutely critical paths to introducing that user to your brand for the first time. It's basically hand-holding that user in a really really positive way so that they can see just how beautiful your product and just how beautiful the solution that you've created actually is.”

Patrick Campbell
20% Increase in first week retention