Improve your user onboarding. Code‑free.

Onboarding is hard to build and maintain. With Appcues, publish in-app messages and walkthroughs to welcome your users, drive them to action, and create long‑term customers.

Test it out
or talk to a product specialist
25,000,000 users onboarded with appcues

Increase activation in 3 easy steps

step 1

Create flows

Build and edit a user onboarding flow that welcomes users, drives them to aha moments, and encourages them to upgrade.

Custom styling:
Design your flows to look native to your product.

Borrow from a library of onboarding patterns or create flows from scratch.

step 2

Target users

Personalize your onboarding flows for different user segments to give them exactly what they need.

Group users by attributes and behaviors to onboard them uniquely.

Ensure your users see messages in their native language.

step 3

Measure effectiveness

See exactly how your onboarding flows are performing. Iterate and continually increase activation over time.

Attribute your flow’s performance to an increase in activation or conversion.

A/B testing:
Optimize your activation rate by testing different onboarding flows.

Educate your users with proven onboarding patterns

Product tours

Encourage users to complete key actions as they get started with your product.

Walkthroughs and call-outs

Show users the value of your product by calling attention to specific functionality.

Onboarding Checklists

Use a scientifically proven UI pattern to give users a structure to their onboarding tasks.

Work with user onboarding experts

Appcues helps thousands of product teams perfect their user onboarding experiences. We’ve also written more about user onboarding than anyone else on the planet. 🌎

“We've found that users getting through the Appcues onboarding sequence have higher median retention rates than those that just get our email sequence.”

Morgan Brown, Growth Driven COO

“By testing different onboarding flows, Yotpo increased 1-week new user retention by 50%.”

Omer Linhard, Product Growth Manager

“Canva personalized their user onboarding with Appcues, and in 2-3 weeks improved activation by 10%”

Xinghi Ho, Growth Manager

Ready to improve your user onboarding?

Free to get started. No credit card required.