Turn underused features into differentiators by using tooltips and hotspots to capture users’ attention and communicate value.
Eliminate guesswork for your users. Create tooltips to help them find your less discoverable features and understand how they add value.
Make informed product decisions. Create slideouts to gather qualitative and quantitative feedback about your features and functionalities.
Litmus increased feature adoption by 21x.
AdRoll increased feature adoption by 60%.
Yotpo increased feature adoption by 300%.
Build native-looking feature walkthroughs and tooltips to draw user attention and guide them to further value.
Show your flows to the right audience by creating a segment of users who haven’t interacted with a feature and target flows directly to them.
Define success criteria for your walkthroughs and assign goals to measure their performance.
Use analytics to gauge the effectiveness of your experiences. Instantly iterate on your flows to maximize engagement and feature adoption.
“In-product messages and tours increased new feature activation by 20%. In the end, investing in Appcues was a drop in the bucket. At this point, it has probably saved us months of engineering time.”
“[Appcues has] enabled us to put time-sensitive information in front of our clients quickly, easily and with minimal dev effort required, all the way through to more in-depth messaging and signposting of new features and functionality.”
“We can now be more strategic with our feature placements[...]With Appcues, we can hyper-target our messages and announcements to make sure that the user only sees them when using a feature or functionality will make them more successful.”