Use in-product announcements to generate interest and increase engagement with educational content like webinars and best practices docs.
Create personalized upsell campaigns for highly engaged users to help them benefit from price breaks on yearly subscriptions, plans tailored specifically for them, and any other special discounts you offer.
Help your happy customers advocate for your product. Efficiently source customer quotes and reviews by making in-product requests at the right time in the user journey.
Toast generated 50% of its event responses through Appcues.
Storyboard That increased free trial conversion by 112%.
Sitemate increased their engaged rate by 60%.
Use a slideout or modal to make an important announcement. Drive users to action with a strong call to action.
Show your flows to the right audience by creating and saving segments based on user behavior and attributes.
Leverage flow analytics to measure engagement with your announcements and iterate accordingly.
"We added a new feature to our Social module that allows users to publish videos with captions to social channels. We published an Appcues flow that prompted users to try it out. Since we have Google Analytics tracking on every page in our application, we were able to see a spike in visits to the relevant page after we launched the flow. We launched a similar flow about a month later and saw another spike."
“Appcues is so powerful because it allows us to build our product marketing campaigns into a user’s natural workflow. When they’re in our product and at a relevant time, the Appcues message displays, which makes the user more likely to take action. With email, the user could get distracted or be working on another priority and forget to take action.”
“We noticed that email was increasingly ineffective. Appcues allows us to meet our customers where they are, and provide that material in real time. We are in it daily and it allows us to add modals and tooltips in a matter of hours instead of weeks.”