Show up in the moments that matter most

Onboard new users

New users get lost fast without a little help. Use personalized Checklists, Tooltips, and emails to guide them from first win to regular habit.

Announce new features

Don’t let launches fizzle. Highlight what’s new—and why it matters—while users are already engaged.

Collect more feedback

The longer you wait, the fuzzier the feedback. Ask the right questions inside your product—when the answer’s fresh and top of mind.

Appcues features

flows

Guide users through what matters most and turn flashes of interest into regular habits.

checklists

Keep users moving with step-by-step lists that check off in real time.

NPS

Keep a constant pulse on customer satisfaction without leaving the product.

surveys

Collect insights when and where users are most likely to respond.

Callouts & Explainers

Support users with persistent and helpful contextual pop ups.

announcements

Get eyes on what matters with bold, targeted notifications.

Resource center

Offer on-demand guides and content to get ahead of support tickets and deepen education.

CREATE
TARGET
MEASURE
CREATE
TARGET
MEASURE
CREATE
TARGET
MEASURE
CREATE
TARGET
MEASURE

Run your next play in three simple steps

What our customers say

"Appcues has enhanced our product performance metrics and increased visibility for our newly launched features. The platform's implementation enabled us to effectively showcase recent rollouts, resulting in improved user engagement and adoption rates."

CSA

4.5/5

"Appcues makes it easy to onboard new users and guide them through new features. The flexibility has helped us move faster, test different approaches, and improve our feature adoption. It’s saving us time, reducing dependency on devs, and making it much easier to deliver a more targeted/personalized experience to our users."

Mariana Neves

Product Marketing Specialist

4.5/5

"I absolutely love this tool! As a non-tech person fully responsible for managing Appcues for our product, it's been so easy to work with. What I like the most is the broad variety of design and logic, as well as the constant development and new improvements on their end."

5/5

"Appcues allows me, a non-technical marketer, to implement product experiences that I would otherwise have to bug my engineering team to build."

Val Geisler

Customer Marketing

5/5

"Helping to onboard new users into the platform and guiding them to a-ha moments. It's easy to use and our team has been able to ramp up quickly."

Lucas Killcoyne

Sr. Product Marketing Manager

4.5/5

"Appcues provides valuable data-driven insights that help us continuously refine and optimize our user flows. We can easily track how users interact with the guides and make informed adjustments accordingly. Additionally, the seamless integrations with our existing tech stack, including Jira and Slack, ensure that our teams stay in sync, which has been crucial for troubleshooting and product updates."

Founder

5/5

Frequently asked questions

What is in-app messaging?
How does Appcues’ in-app messaging work?
Can I personalize in-app messages?
What types of in-app messages can I create with Appcues?
Is in-app messaging better than email?
How do I know if my in-app messages are working?
Do I need a developer to launch in-app messages?