Become an Appcues Champion and earn big
When you refer someone to Appcues, you'll pocket a percentage of their first year contract (plus $250 cash for every qualified* referral you send our way!)

When you refer someone to Appcues, you'll pocket a percentage of their first year contract (plus $250 cash for every qualified* referral you send our way!)

You use Appcues, and it’s helping your team get to real outcomes faster—and you know folks in Product, Customer, or Marketing roles who deserve to see what it can do.
Referral rewards offer real value with no limits. Whether it’s cash, swag, or access to exclusive events and communities, we want to thank you for helping us grow with more of the right customers.
This work is hard. Teams look for real examples, proven playbooks, and guidance from peers. Help others learn faster, avoid common pitfalls, and build better user experiences from day one.
When great tools and ideas spread, the whole community benefits. You’re helping elevate the craft of CX and product engagement—not just for one team, but for everyone in your network.

Apply to be a Champion in 30 seconds.
You’ll get a bundle of resources designed to make it easier to share Appcues with your network to start earning $$ faster.
Once a referred contact has a call with our team – you get a reward. If their deal closes, you get a percentage of their first year’s contract. And if you keep referring, rewards (cash, swag, invites to exclusive events, and more) keep coming!
Become a championAre already using and loving Appcues
Are passionate about the future of CX, product engagement, the customer lifecycle or product-led growth.
Want to help others discover a best-in-class experience orchestration strategy
Want to build your reputation as a thought leader and strategist in customer experience



After submitting, we'll be in contact within 3 business days to confirm your participation. With questions, contact elana@appcues.com.
Any current or former Appcues user or customer across any plan.
When you send someone our way, one of our teammates will reach out to schedule a call. If that call becomes an opportunity in our CRM, your first reward kicks in! You can track your rewards in your partner dashboard.
The more you refer, the more you’re rewarded! Here are a few ways you’ll get rewarded:
• When a referral becomes a qualified opportunity with our Sales team
• After a deal closes
• If you participate in a reference call with a prospect
• For every 5 qualified contacts you send our way, rewards increase
No—the more teams you refer, the more you earn. We appreciate all referrals equally.
No problem—you can continue to refer other contacts. Only qualified referrals and referrals who move through the deal cycle trigger rewards.
Contact Elana Heffley, Director of Customer Marketing at elana@appcues.com to chat!