DRIVE ADOPTION

Turn new users into power users

Adoption is where attention becomes habit. Appcues helps customers find their footing, hit their first wins, and keep coming back.

Book a call

Less friction, faster habits

Shorten the climb

Get users to value faster, with less friction.

Make habits stick

Turn first wins into routines users return to.

Grow each user

Move customers from one feature to many.

ACTIVATION

Get to know your customers

Walk new users through setup with guidance built for them. Highlight the actions that move users from sign-up to success.

Checklists

In-app tours

USER ONBOARDING

Strike while they’re motivated

Catch users when they get stuck, pause, or skip a step. Match the experience to the moment a user needs it most.

Behavioral targeting

Personalization

FEATURE ADOPTION

Show them what's next

Surface advanced features when patterns show a user is ready for more. Run focused campaigns to move customers from one workflow into the next.

Segmentation

Behavioral emailS

APPCUES AI

Right moment. Real movement.

Building an experience is only the first step. Once it's live, the system pays attention to how people respond, figures out what's working, and puts that to use on whatever comes next. You can dive into analytics, get recommendations, optimize campaigns, or just sit back and relax. With Appcues there's less guessing, less busywork, and better campaigns every time.

Kiran Raszka | Senior Product Designer 
MYOB

"We wanted to provide a more tailored approach to onboarding, so we jumped into Appcues because it was a very quick, no-build, easy way to optimize that."