Trusted by over 1k product‑led brands

4.8/5 on Capterra
4.7/5 on G2
Single focus on first-party product adoption
Consistently rated easier to set up and use
Empowers non-technical users with code-free design and audience targeting
Integrates with your existing analytics solution, CRM, marketing automation
Practices product-led growth (trust the experts 😉)

Whatfix

Primary business is internal employee training
Lengthy and cumbersome implementation
Requires developers and coding to fully utilize
No analytics or CRM integrations strategy
Grew based on a sales-led, enterprise business model
DO IT WITHOUT A DEVELOPER
Appcues provides full design flexibility, custom themes, and the ability to edit the raw CSS of our UI patterns if you need to. Save themes and templates to make your next project even faster.
ECOSYSTEM FRIENDLY
While Whatfix only allows you to use their limited analytics platform, Appcues integrates with the best-in-class analytics tools you're already using—including Amplitude, Heap, Mixpanel, and Google Analytics.
WE 💜 OUR CUSTOMERS
Our team treats every customer with respect, and we love celebrating the amazing things our community creates. Need a helping hand? We got you.

“In the end, investing in Appcues was a drop in the bucket. At this point, it has probably saved us months of engineering time.”

Peter Clark
Director of Growth
Picture of Jackie Smith

“Being able to quickly and easily target Appcues content based on CRM data is a game-changer for us. Not only does it unlock a ton of new use cases, but our team can move a whole lot faster.”

Jackie Smith
Manager of Customer Onboarding
Neel Desai picture

"As a non-technical product manager, Appcues has really given me super powers."

Neel Desai
Product Manager

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