Drive growth across your product experience
Deliver native-looking experiences in your app
From key moments to measureable growth
Fuel smarter experiences across your stack
Guide users at the moments that matter
Send the right message at the right time
Bring users back to your app
Drive early wins that lead to long-term value
Turn more trials into paying customers
Increase usage of high-value features
Uncover insights that guide better decisions
How we use Appcues—and plays you can copy
Ideas and strategies to improve engagement
Proven ways to drive adoption and growth
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Everything Product teams need to ship better onboarding and drive meaningful feature adoption.
SKIP TO:
Understand user behavior & friction
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Drive adoption & activation
Test & iterate faster
Unearth what users do, where they get stuck, and how to sand down friction through your journeys.
Learn what great onboarding looks like, how it breaks down, and how to improve activation with clear, scalable journeys.
Help users reach value faster and build habits around your core features.
A practical guide to improving product adoption, from first value to long-term usage.
Move beyond hype. Build launches that guide users to value and drive repeat usage.
Learn what works quickly and improve onboarding and engagement with confidence.
A full breakdown to defining, measuring, and improving user engagement so users keep progressing and returning.